01 October 14

Today I want to share with you the latest campaign of IFF #furnow  where I got to be backstage as it was shot. They have made this garment eye-catching and contemporary broadening their target market group to young people, both male and female. They have raised the bar with this upcoming campaign which is upbeat, colourful and totally amazing Check it out!

Hoy os presento la ultima campaña de IFF #furnow  donde tuve la oportunidad de estar en el backstage mientras se rodaba. Han hecho de esta prenda algo atrevido y contemporáneo ampliando su mercado hasta llegar a los jóvenes de ambos sexos. Con esta nueva propuesta han arriesgado y han ganado, llenando toda la pantalla de color y ritmo. ¡Chequéalo aquí!

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